Search arXiv⌕ Search
Home/Archive/arXiv

arXiv · 1311.6543

ReputationPro: The Efficient Approaches to Contextual Transaction Trust Computation in E-Commerce Environments

Haibin Zhang·Yan Wang·Xiuzhen Zhang·Ee-Peng Lim
View original source ↗Read source document ↗Export metadata ↓

Abstract

In e-commerce environments, the trustworthiness of a seller is utterly important to potential buyers, especially when the seller is unknown to them. Most existing trust evaluation models compute a single value to reflect the general trust level of a seller without taking any transaction context information into account. In this paper, we first present a trust vector consisting of three values for Contextual Transaction Trust (CTT). In the computation of three CTT values, the identified three important context dimensions, including product category, transaction amount and transaction time, are taken into account. In particular, with different parameters regarding context dimensions that are specified by a buyer, different sets of CTT values can be calculated. As a result, all these values can outline the reputation profile of a seller that indicates the dynamic trust levels of a seller in different product categories, price ranges, time periods, and any necessary combination of them. We term this new model as ReputationPro. However, in ReputationPro, the computation of reputation profile requires novel algorithms for the precomputation of aggregates over large-scale ratings and transaction data of three context dimensions as well as new data structures for appropriately indexing aggregation results to promptly answer buyers' CTT requests. To solve these challenging problems, we then propose a new index scheme CMK-tree. After that, we further extend CMK-tree and propose a CMK-treeRS approach to reducing the storage space allocated to each seller. Finally, the experimental results illustrate that the CMK-tree is superior in efficiency for computing CTT values to all three existing approaches in the literature. In addition, though with reduced storage space, the CMK-treeRS approach can further improve the performance in answering buyers' CTT queries.

Explore related subjects

cs.DScs.DB

Keep this discovery

Explore connections, maps & timelines

BibTeXRIS

Haibin Zhang, Yan Wang, Xiuzhen Zhang, Ee-Peng Lim. 2014-05-05. ReputationPro: The Efficient Approaches to Contextual Transaction Trust Computation in E-Commerce Environments. https://doi.org/10.1145/2697390

Cite the original work for its findings. Save a collection to share your selection of sources.

KEEP EXPLORING

Related papers

arXiv2026

Independent Set Reconfiguration via Dilworth Decompositions

The Token Jumping and Sliding Token problems are fundamental reconfiguration problems defined on the independent sets of an undirected graph. Given two independent sets $I$ and $J$, each of size $k$, these problems ask whether there exists a sequence of elementary operations transforming $I$ into $J$ such that every intermediate configuration is also an independent set of size $k$. Suppose a token is placed on each vertex of $I$: in Sliding Token, an operation moves a token from a vertex $u \in I$ to an adjacent vertex $v \notin I$; in Token Jumping, the token may instead move to any vertex $v \notin I$. While both problems are $\mathsf{PSPACE}$-complete on general graphs, polynomial-time algorithms for one or both variants have been developed for several graph classes, including trees, block graphs, bipartite permutation graphs, cographs, $P_4$-tidy graphs, and interval graphs. In this paper, we prove that both problems are solvable in polynomial time on threshold signed graphs, also known as Dilworth-2 graphs. A graph $G=(V,E)$ is a threshold signed graph if there exist a mapping $a:V\to\mathbb{R}$ and positive real constants $S,T>0$ such that $|a(v)|< \min\{S,T\}$ for all $v \in V$, and for any distinct vertices $u,v\in V$, $\{u,v\}\in E$ if and only if $|a(u)+a(v)|\ge S$ or $|a(u)-a(v)|\ge T$. More generally, we also show that Token Jumping can be solved in time $n^{O(\mathcal{D}(G))}$, where $\mathcal{D}(G)$ denotes the Dilworth number of $G$. Thus, Token Jumping belongs to $\mathsf{XP}$ when parameterised by the Dilworth number. This graph class is a subclass of permutation graphs, for which the complexity of these problems remains open, and is incomparable with the class of bipartite permutation graphs studied by Fox-Epstein et al. (ISAAC, 2015).

cs.DS↗
arXiv2026

Matrix Spencer: Eight Standard Deviations Suffice and an Almost-Linear Time Algorithm for Dense Input

The Matrix Spencer conjecture asserts that for all symmetric matrices $A_1,\ldots,A_n\in\mathbb{R}^{n\times n}$ with $\|A_i\|\le1$ there are signs $\varepsilon_1,\ldots,\varepsilon_n\in\{-1,1\}$ with $\|\sum_{i=1}^n\varepsilon_iA_i\|=O(\sqrt n)$. We prove it: a signing of discrepancy below $8\sqrt n$ always exists. We also give a randomized algorithm that finds a signing of discrepancy below $12\sqrt n$ with failure probability at most $p$. The algorithm uses $n^{3+o(1)}\operatorname{polylog}(1/p)$ arithmetic operations in the real-arithmetic model. This matches the size $n^3$ of the dense input up to subpolynomial factors. In the other direction, we prove that for every $n$ there are collections of symmetric matrices such that every signing has discrepancy at least $(2-o(1))\sqrt{n}$. We present three different proofs of the matrix Spencer conjecture. The key to every proof is a hereditary small-ball estimate. This is a lower bound on the Gaussian measure of the spectral body $\{x\in \mathbb{R}^n:\|\sum_ix_iA_i\|\le R\}$ that holds for every subfamily of the matrices. The other ingredient turns that Gaussian measure into a partial signing. We give three approaches to obtain such a signing. The first one covers the cube by partially signed faces through Gaussian concentration with a constant $7\cdot10^9$. The second proof replaces the covering by a projection lemma with explicit parameters for a constant $156000$. The third proof turns Gaussian measure into signs by a lossless coding, with no union bound. It proves the estimate at the right radius with smooth spectral barriers and certified coefficients. It gives a constant below $7.88$. For algorithms, the main idea is to project Gaussian points onto a smoothed spectral body. The $n^{3+o(1)}$ time algorithm tracks the Gibbs matrix of that body across coordinate-descent steps with sketched increments and random refreshes.

cs.DS↗
arXiv2026

On Deterministically Computing Total Variation Distance via Zonotope Compression

We study deterministic relative approximation of the total variation distance between high-dimensional distributions given by succinct descriptions. We develop an abstract deterministic approximation framework based on representing the total variation distance as a support function of a low-dimensional zonotope. As applications, we obtain FPTASs for several models. Given two mixtures of product distributions over $[q]^n$ with a total of $K$ component distributions, our algorithm approximates their TV-distance within a factor of $1+\varepsilon$ in time $\widetilde O_K(nq(n/\varepsilon)^{2K})$. We also give an FPTAS for mixtures of $n$-step Markov chains over $[q]^n$ with a total of $K$ component distributions, with running time $\widetilde O_K(nq^2(n/\varepsilon)^{2K})$. Finally, for two latent-tree Ising models with the same underlying tree topology, we give an FPTAS for the TV-distance between their leaf marginals in time $O(|V|^{13}\varepsilon^{-12})$.

cs.DS↗