Democracy Needs Reach: Political Equality, Online Speech, and Algorithmic Recommendation

Abstract

Within democracies, the capacity to influence political outcomes through speech depends not only on the right to express oneself, but also on the opportunity to reach relevant audiences. In this paper, I argue that the unequal distribution of algorithmic reach on social media platforms undermines equality of opportunity for political influence (EOPI), which is a central democratic ideal. Drawing on Niko Kolodny's work, I contend that current recommendation algorithms create and perpetuate informal inequalities by concentrating attention among a small minority of already-amplified speakers while systematically marginalizing others. To address this problem, I propose recommendation floors as a mechanism for equalizing political speech. To help users achieve meaningful participation, each verified account would receive guaranteed minimum recommendation for up to a limited number of political posts per week. Although this measure represents one component of the structural reforms needed to move the digital public sphere closer to democratic ideals, it offers a feasible pathway to reducing informal inequalities in political influence online.