Offline A/B Testing of Slate Recommendation Systems with LLMs: Reducing the Dependency on Pre-Collected User Interaction Data
Slate recommender systems (RecSys) present users with ordered sets of interacting items (e.g., playlists). We investigate whether large language models (LLMs) can articulate pairwise preferences between slates for synthetic A/B testing of slate RecSys. We introduce a validation protocol measuring the alignment of synthetic preferences with classical RecSys metrics and their compliance with preference axioms, and use it to characterise how LLM pre-training and configuration affect slate preference articulation. Combined with the generalized Rao-Kupper model, synthetic LLM-based A/B testing recovers rankings that remain stable across utility weightings, whereas off-policy estimators are reliable only when the target utility matches the logged behavior. We position it as a screening stage between off-policy evaluation and live experiments: not a replacement for A/B testing, but a way to reserve its cost for the most promising candidates.